We are living in the era of high speed connectivity and high end gadgets. Users today prefer mobile devices to book a service or purchase a product. Faster upload speed is the need of the hour but we often see that we don’t get that much speed using mobile devices. Although the screen size is small and technically it should load in a fraction of second but it takes around 5-15 seconds to load a page completely on a mobile device. To overcome these problems, few months back, Google launched AMP (Accelerated Mobile Pages) Project. This is focused on accelerating mobile news sites. This new feature will help to load the website instantly.
SEO is a slow process in which competitive businesses find it hard to wait and get the rankings they desire. PPC as a tactic works faster than SEP and unleashes the potential to deliver very targeted traffic to a site. It takes knowhow to do this properly. Finding the right PPC expert to review your account and find ways to improve content and landing pages is important. If you, as a business owner want to set up a Google AdWords account, try hiring an expert PPC management company. The fee you pay them will be far less and the experts can run your campaign very effectively. So, what is PPC? Well, PPC is nothing but pay per click advertising and marketing campaign that helps the business to make a mark on the global platform. A professional PPC expert is always a safe bet and the best choice to avail more benefits from this type of campaign.
SEO is dead – say the misinformed. The only reason why many people assume that search engine optimization is not useful anymore is because they equate SEO with deceptive tactics. In that case, yes, Google made some corrections in terms of how they rank websites and we’re glad they did.
However, when you’re talking about SEO that uses through-provoking content, social mentions, authority, and great customer service to increase ranking, we can assure you that SEO is still alive. It’s not as simple as ABC (but then what is?), but it’s certainly worth your time if you want to get the most out of your content marketing strategies.
Nevertheless, with a few tools you can have all the help with SEO you need.
PBN or Private Blog Network consists of a set of domains that are either owned by you or some others. PBN can have free blogs such as word press, tumblr and so on or can include self hosted blogs. PBN is mainly made from domains that have been expired some time ago. The domain might have good content and even links. An expired domain can be brought by anyone who is willing to pay for the same. Private Blog Networks are considered to be powerful because it gives the users the right to the content and the links in the site. You now have the authority to use the content as you like and you can even alter the content as it would suit you. You can even alter the anchor text or the text on a hyperlink so that it links to your website. Also, an expired domain has more ranking power than a new one as it is more credible and has more authority.
Digital marketing has totally revolutionized the way the customer interacts with a product. So far various institutions depended on the traditional ways to develop a personal relationship with the customer. But the scenario is changing fast, age-old channels are becoming obsolete and modern techniques are taking their place. Meetings and conversations are conducted in a different way and if companies do not adopt these practices, it will be very hard for them to stay in the game.
Understanding Product Life Cycle
A product goes through many stages, right from the moment it is launched till it is discontinued. The various stages are described by Product Life Cycle. This strategy tool helps the companies in developing new products and refining the existing ones. Introduction, growth, maturity and decline are the four main stages of this cycle, but the last part can be averted by revamping certain product elements. Different products go through the cycle in different ways, some move extremely fast while others perish soon after introduction. Read more