Each Search Engine has its own search algorithm to rank webpages, Google uses over 200 signals to rank pages in search results and Bing also uses an algorithm in ranking. But in recent days social networking sites like facebook and twitter had a great impact on real time search results and there arise an question “Do Google and Bing use social signals to rank pages?” Recently Danny Sullivan from Search engine land shared some answers regarding the social signals that both search engines are using Facebook and Twitter links in ranking signals. Read more
Recently, Google has introduced new feature called “Reading Level” in it’s advanced search option. This feature will help the users to find content based on your reading level.
Recently, Yahoo has introduced it’s new keyword research and comparison tool named Yahoo Clues. It provides you the deep insights of how people are using Yahoo search. Whenever you have entered the keywords to find trends, it will update you with the following features,
- Searches Over Time
- By Demographic
- By Income
- By Location
- By Search Flow
- And by Related Searches.
Let us see these features with an example here,
The world is virtual now. No one can deny the fact that the commercial blogs are the effective communication tool in the internet arena. At the same way in business world too, blogs are now in-expensive and a highly effective communication tool that can be used to convey business objectives in a much easier way.
Its the age, where people go online to search for information. You can make use of your business blog to educate about your business / service / product to your customer. Your employees can be a great source of information who can contribute to the blog in terms of providing solutions.