Web Analytics - The Mastermind of Online Business

August 21, 2009 · Filed Under web analytics · 3 Comments 

One would say web analytics is perhaps the mastermind of online business. It is really important to measure the performance of a site & behaviour of its visitors to make a successful online business. Site owners must identify the pros, the cons and the drifts that will make their site the next “must read” stop for visitors each day. The only way to effectively do this is to have a good statistics package working in the background. Read more

Popularity: 20% [?]

 

Google Analytics Filters - Are you Making the Most of it?

July 13, 2009 · Filed Under Google Analytics, web analytics · 1 Comment 

There are various Google Analytics Filters which can be customized to filter specific visits for your website. You can either include or exclude particular traffic in your Analytics reports. Filters help to do a detailed analysis on the visitors stats of the website and enhance the website conversion rates based on the analysis. I have discussed about a few filters among the vast number of filters present in Google Analytics.

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Popularity: 38% [?]