Its Official: Google Uses Social Signals in its Search Algorithm

Each Search Engine has its own search algorithm to rank webpages, Google uses over 200 signals to rank pages in search results and Bing also uses an algorithm in ranking. But in recent days social networking sites like facebook and twitter had a great impact on real time search results and there arise an question “Do Google and Bing use social signals to rank pages?” Recently Danny Sullivan from Search engine land shared some answers regarding the social signals that both search engines are using Facebook and Twitter links in ranking signals. Read more

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Google’s Latest Update: Added “Reading Level” in Advanced Search

Recently, Google has introduced new feature called “Reading Level” in it’s advanced search option. This feature will help the users to find content based on your reading level.

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Popular Google Chrome Extensions for SEO

Extensions are small software program that used for web browser for the easy functionality about web page. Nowadays Google Chrome Extensions users are increasing. Here are the top chrome extensions and its uses. Read more

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Google Now Shows Four snippets from a Same Domain

Google has recently made a change in listing out more search results from a same domain. This change has been made only for certain type of queries. i.e this can occur only when the search engine believes that the pages on the domain should be relevant for the search query. This help searchers get to their relevant result even faster. These results will bring targeted visitors directly to the pages they are interested in.

In the past, you can see a maximum of two results from a specific domain. Whereas from now, you can able to see up to four results from the same domain.

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Google Boost, A New Advertising Channel for Local Businesses

Google launches it’s new Beta version “Boost” an advertising solution which will help local businesses connect with potential local customers. Google already has “Google Places” a free advertising platform for local businesses where they claim their local business which will appear on “Google Maps” search results on both desktops and Mobile phones. “Google Boost” is the beta release of the expansion of this local business platform. These search ads can be created within the Places account and it is initially available only for the business owners within San Francisco, Houston and Chicago. Read more

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