Basic steps for a quick seo audit to your website

Thanks to the nature of the Internet, SEO procedures evolve constantly. Any website, no matter how well optimized, left on its own will sooner or later become obsolete. This is why many businesses and other organizations regularly perform a process known as a website audit. This is a term for a sequence of procedures which are designed to determine if a website is still adequately optimized, or do adjustments need to be made before it slumps in the search results. Website audit, also known as an SEO audit, is thus exceedingly useful for any website and should be performed at least once every six months. Here are the key elements of any SEO audit process.

seo audit

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5 mistakes Small Businesses make when first using social media

It’ s no secret that social media is the new hype – and social media marketing is not only growing in numbers – but in success rates too. With half the population now tuning up to their lives, friends and family using a variety of social networking sites – it’s not like any of this is a surprise either. After all, it’s a great way to target your customers and users, where you know they’re going to be (day in day out). Read more

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Yahoo Hacked, 450,000 Passwords Compromised

A hacker group has broken into one of the servers of the popular Internet company Yahoo and downloaded login credentials of more than 450,000 users. The hacked data was posted online on Wednesday.

The hacker group which calls itself D33DS Company, hacked into an unidentified subdomain of Yahoo’s website, where they obtained unencrypted account details. The hackers said that they have used a “union-based SQL injection” technique to penetrate the subdomain of Yahoo.

Yahoo Hacked

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Bing Launches Disavow Links Tool

The search engine penalties are increasing more common these days and many website owners concern a lot about ‘bad links’ that point to their site online. They think that the frequent linking from the poor quality sites could have a negative impact on their company’s search engine rankings as well as their business growth.

In order to help webmasters have more control over the links to their site, Bing has introduced a new feature called ‘Disavow Links’ in bing Webmaster Tools. The tool allows webmasters to submit page, directory or domain URLs of spammy or low quality sites that link to their site. The new feature can be found under the ‘Configure My Site’ area of Bing Webmaster Tools.

Bing Disavow Links Tool

Bing’s Duane Forrester said, “Webmasters have been asking for a way to disavow links for years now. This tool starts that conversation. It can help Bing understand a webmaster’s intent around links pointed at their site.”
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Hitwise : Bing Nabs Google’s Search Share Over Past Year

Though Google remains the most dominant search engine in the U.S., a recent report from Experian Hitwise shows that the market share of Google has dropped in the last 12 months. The shares of other popular search engines like Microsoft and Yahoo have increased during the same period.

According to Hitwise’s market share statistics, Google accounted for 65.02% of all U.S. searches made in the month of May 2012 which is a decrease from 68.11% in the same period in 2011. There is a 5% decline in the percentage change of year-over-year. Read more

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