Are you looking to get new customers to your business? Listen, I tell you a secret, If you are good enough in retaining your existing customers you can have your business move in the right path. I am not saying that you shouldn’t concentrate in new customers, everyone will look forward to increase their customer base so do I. But when you have returning customers that means you have a satisfied customers and you can maintain a strong and confirm buyers whom you can relay on.
1. Complementary Products
Offer your customers complimentary products that might trigger your business. Make sure the product you offer as a complimentary one have some usage with the main product your customer has bought.
2. Keep in Touch
Keep in touch with the customers through your sales representatives, emails etc. Make sure you don’t try to up sell your products this time too. In stead you can use this to maintain a good time with the customers to get to know how the purchased things are working and in case if they need any help!
3. Don’t Forget Festive Time Offers
Do remember the festive times and send out the existing clients a list of offers that’s been available in your store. Email newsletter is the best way to go for it. If you believe in traditional print media postal offers should also come in handy.
Make it a habit to invite your existing customers to the Offline Events that’s been organized by your company / store. Provide them opportunity to share the goodness of your product / service.
One constant strategy can not work for all the business or product. Depends on the customer base / product you need to customize your offers and strategies to keep your customers in tact. I look forward to your comments and suggestions.
Disclaimer: The post is completely based on individual thoughts and SEO Services Group bears no responsibilities for the thoughts reflected in the post.