Bit.ly – More than A URL Shortener

Bit.ly is a URL shortener services providers, it allow users to shrink and reducing the lengthy URL in to a short one. Shortening the lengthy URL will help for easy sharing and matters more when you have to use only limited number of characters like 140 character in Twitter. Major websites started to have their own URL shortener, as a result, there are many URL shortener like tinyurl, tn.ch, su.pr, owly, etc. But bit.ly is something different and it allow us to track many things.

How It works?

Log on to http://bit.ly/ to enter in to the website,

Here we can see with an example,

Now we are going to shrink this lengthy URL [ http://seoservicesgroup.com/blog/2010/01/how-to-drive-traffic-using-stumble-upon/15647/ ] into shorter one.

We need to place that URL in the box we shown above and press the shorten button for shortening that lengthy URL.

Even more, we can customize the shortened URL as we like. Say for an example, the above bit.ly URL is customized into http://bit.ly/stumble-upon. The customized short URL is having one advantage that we can tell the users about the nature of the page which is not possible with normal one.

The click has been viewed and we can see the source of the visits that we received the clicking that URL.

Features:

• Easy to share Twitter, Facebook and in other social media.
• Easy to track e-mail marketing, on-line advertisements and other marketing campaigns.
• The customized URL can also be usable in Press release, so we can track the views and clicks via tha press release submission.
• bit.ly Sidebar Bookmarklet add-on is available for fire-fox, all you want to do is just drag the tool and place it in bookmarks toolbar on your window and do the rest.

Disclaimer:

The post is completely based on individual thoughts and SEO Services Group bears no responsibilities for the thoughts reflected in the post.